Magento

Magento is the world’s fastest growing open source ecommerce platform. It includes the latest features to attract and convert customers and because it is open source, the underlying code is free. This makes Magento the ideal platform for small businesses needing a professional ecommerce website at an affordable price.

Magento is become a very popular open source store technology. It has been released for over a year now, and the current versions are very stable, Following are the top reasons why use magento commerce to develop your online store?

FREE!!! Open Source

SEO features : Full control of information needed for the search engines

Multi-store feature : Manage multiple (n number of) stores fronts from single magento installation

Discount codes & Promotion

Robust Magento code structure (MVC/ PHP / Zend)

Easy to use navigation (API & Integration)

Indexed searching & sorting of product by several criteria

Community & Professional Support

One of the most requested feature in Magento is the ability to have a featured products. Those of you who used osCommerce, ZenCart or some other shopping cart solution are already familiar with the way it works. You can choose the products that are featured and those will be displayed on some home page box and in separate interface. Some of you might know that we already have a post on the site that speaks about adding featured products to the homepage.